The Indian packaging design scene is a vibrant tapestry of influences, reflecting the country’s rich cultural heritage and its growing modern identity. Here are some of the key trends that are shaping the landscape in 2024: Bright and Brilliant Colors: Gone are the days of muted tones. Indian consumers are increasingly drawn to packaging that […]
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SELL SNACKS LIKE A PRO PACK SIZE IMPRESSION VISIBILITYBigger the better. One can create a bigger size impression by playing with the dimensions of the pack smartly and using creative graphics that maximize rather than minimize size impression. For example, Haldiram’s uses bold and large packaging that stands out on shelves, creating an impression of
Dharampal Satyapal Group (DS Group), a domestic FMCG company, aims to achieve a revenue of INR 5,000 crore in the next five years from its confectionery division. This goal comes after surpassing the INR 1,000-crore milestone in 2023-24, as stated by a senior company official. The conglomerate, renowned for its brands like Pulse, Pass Pass, Rajnigandha
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Innovative Packaging Designs Innovative packaging design pushes the boundaries of what a package can be. It goes beyond just containing a product and focuses on creating an experience for the customer. Here are some of the latest trends in innovative packaging design: Sustainability: There is a growing focus on using sustainable materials in packaging. This
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Packaging Designs That Work Aadya Designs help you design the finest packaging for your products. After all, it is the packaging of the story that counts! So, if you want the most effective packaging design to sell for you the ubiquitous sops and malls, come to Aadya Designs. We can proudly claim to one of
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Tim O’Reilly* says, “Packaging design is the connection of form, structure, materials, colour, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for marketing. (Timothy O’Reilly is an Irish-American author and publisher, who is the founder of O’Reilly Media. He popularised the terms open source and Web 2.0.) If you’re
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There is a cognitive revolution that is happening right in front of your eyes. Yes, that package, the box or packet in the super market, is sending out a message. Pick me up! Indeed, packaging design is a crucial element in retail marketing, acting as a silent salesperson on the shelf. It needs to grab
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Indian Print Designs The modern day has seen the culmination of design features across the east and the west. While there are some unique aspects to India, these differences can be invisible as we bow down to the need of the hour. We draw from the west as well as from the far east. There
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Packaging Designs: New Trends That Work Wonders Eye catching packaging design is a crucial element for any product’s success. Here are some of the new trends in packaging design that are working wonders for brands. Aadya Designs have a few suggestions for you. In this new age, somethings have not changed that includes packaging designs.
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